Shifted Standards

Shifted Standards

SHIFT THE STANDARDS. CHANGE THE OUTCOME.

Break free from outdated fitness myths, fads, buzz words, confusion, and endless dieting with sustainable strategies that actually work. Let's start creating a healthier, stronger, more livable approach to wellness. Because Health isn't about being smaller, eating less, or punishing yourself - it's about creating a new standard you can actually maintain for life.

Start Your Journey
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Client Success Stories

1+

5-Star Reviews

10+

Years Experience

"Catherine helped me build consistency and confidence in a way that finally felt sustainable. She created a program around my injuries, preferences, and goals, and gave me valuable nutrition and fitness guidance that produced results faster than I expected. I feel stronger physically and mentally, and I would absolutely recommend Shifted Standards to anyone looking for personalized coaching and genuine support."

A

Alicia

via Google

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Redefining the Standards

We believe health is more than a number on a scale. Wellness isn't about perfection - it's about creating sustainable habits that help you thrive, not just survive your busy lifestyle.

Welcome to Shifted Standards, where transformation meets expertise. As a professional bodybuilder, United States Marine, and Doctor of Occupational Therapy, our Founder brings years of experience in both wellness and rehabilitation with a proven approach to helping clients achieve remarkable results. The unique value lies in creating personalized fitness journeys that address your specific needs, goals, and lifestyle constraints.

We believe that sustainable fitness success comes from a supportive, science-based approach that meets you where you are. Founded by a mom of three kiddos who truly understands what it's like to be a busy professional squeezing workouts between meetings, a parent balancing family responsibilities, or a beginner taking your first steps into fitness. We provide the guidance and accountability you need. Our coaching philosophy centers on building confidence and creating lasting habits that transform not just your body, but your entire relationship with health and wellness.

What sets Shifted Standards apart is the combination of expertise, personalized attention, evidence-based methods, and genuine care for each client's success. Our dedicated elite fitness expert has served the community and helped countless individuals break through barriers, exceed their goals, and maintain their results long-term. Every session is designed to challenge you appropriately while ensuring you feel supported and motivated throughout your transformation journey.

Helping women build strong bodies, lasting confidence, and a higher standard for themselves.

Coach Specialties

Expert-led training focused on technique, progression, and sustainable results.

Women's Fitness

Expert women's fitness training and coaching services.

Body Recomposition

Expert body recomposition training and coaching services.

Glute Development

Expert glute development training and coaching services.

Indiana Online Coach

Professional fitness services serving the Indiana community.

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It's Time to Shift the Standard

True health isn't extremes, punishment, or perfection.

We coach women to unlearn outdated diet culture, build strength without burnout, and finally understand what it means to train and eat in a way that supports real life.

Online Coaching Services

Professional fitness coaching designed to help you achieve your health and wellness goals.

Online

Foundation Coaching

$200 Start-Up Month

A structured onboarding month designed to build your personalized training and nutrition foundation. We establish your baseline, test realistic targets, and create a sustainable plan that fits your lifestyle.

What's Included

  • Custom training program
  • Nutrition guidance based on goals
  • Habit-building focus
  • Weekly check-ins
  • Form and technique guidance

Perfect for

Beginners or women returning to fitness who need clarity, structure, and a sustainable starting point.

Online

Performance Coaching

$300 per month

Ongoing coaching designed to help you build strength, improve body composition, and maintain consistency without extreme dieting or burnout.

What's Included

  • Fully customized training program
  • Nutrition coaching + adjustments
  • Weekly check-ins + progress tracking
  • Accountability messaging support
  • Habit & lifestyle coaching
  • Program updates as you progress

Perfect for

Busy Women who are ready to commit to long-term change, build strength, and stay accountable.

Hybrid

Competition / Peak Performance Prep

Contact for Pricing

Advanced coaching for wellness competitors or clients pursuing structured body transformation phases with higher-level programming and check-ins.

What's Included

  • Periodized training plans
  • Contest prep nutrition strategies
  • Peak week guidance
  • Weekly + as-needed check-ins
  • Stage readiness strategy

Perfect for

NPC/OCB athletes or women pursuing stage prep or structured physique goals.

Not sure which service is right for you?

Let's discuss your goals

Make the Shift

Have questions or ready to stop guessing and start building real results? This is your next step.

Dr. Catherine Salo, Lifestyle & Wellness Coach

Dr. Catherine Salo

Lifestyle & Wellness Coach

Connect With Me

Send a Message

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